Welcome to the Haypp Group

Right from the start we have been driven by a will to change the industry. Through deep understanding of consumers across multiple markets and product segments, we have the right capabilities to generate real change.

Haypp Group in short →

News

Portfolio & market overview

markets

December 2025

e-commerce brands

Full Year 2025

active consumers

Full Year 2025

Haypp on sustainability

According to the World Health Organisation, around 8 million people die every year from smoking-related diseases. We contribute to society by inspiring people to choose smoke-free products.
Haypp on Sustainability →

A man in profile wearing glasses, gazing into the distance at sunset — symbolizing reflection, health awareness, and a vision for a smoke-free future.