Investor Relations

Haypp Group is a market leading e-commerce business

Introduction

Haypp Group’s Investor Relations’ main tasks are to provide investors and the capital market with correct, relevant and current information that clarifies the development, and facilitates the understanding of the business, in the company. Do not hesitate to contact us if you have any questions about our operations or the Group’s reporting.

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News

2021-10-13 08:30
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Haypp Group AB announces the outcome of the offering of the company’s shares – trading on Nasdaq First North Growth Market commences today

Investor Relations (regulatory) Haypp Group AB (publ) (“Haypp”, “Haypp Group” or the “Company”), one of the leading online retailers of tobacco-free nicotine pouches and snus, today announces the outcome of the offering of the Company’s shares (the “Offering”) and the listing of the shares on Nasdaq First North Growth Market. The Offering attracted strong interest, both from institutional investors in Sweden and internationally as well as the general public in Sweden and Norway. The Offering was heavily oversubscribed. Trading on Nasdaq First North Growth Market commences today on 13 October 2021.

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2021-10-04 17:00
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Haypp Group AB (publ) publishes prospectus and announces the price for its initial public offering on Nasdaq First North Growth Market

Investor Relations (regulatory) On 28 September 2021, Haypp Group AB (publ) (“Haypp”, “Haypp Group” or the “Company”), one of the leading online retailers of tobacco-free nicotine pouches and snus, announced its intention to launch an initial public offering of the Company’s shares on Nasdaq First North Growth Market (the “Listing”, or the “Offering”). Haypp Group hereby publishes its prospectus in relation to the offering and listing of its shares on Nasdaq First North Growth Market. The Offering will be conducted at a fixed price of SEK 66 per share. The first day of trading is expected to be 13 October 2021.

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Financial calendar & the share

Financial calendar →

65.5 SEK
15 Oct, 2021 18:00:00
HAYPP

The share →

Market overview

The global market size

The market for nicotine pouches and snus is currently experiencing a pronounced shift away from combustible tobacco products such as cigarettes to smokeless products such as snus and tobacco-free nicotine pouches as well as a shift from offline- to online sales. Haypp Group is a leading e-commerce player for nicotine pouches and snus. During the period between 2020 and 2025, the market size is estimated to increase from SEK 27 billion in 2020 to SEK 60 billion in 2025. See estimated market size 2025 in the pie chart.

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Growth

Growth and profitability

Haypp Group anticipates that the nicotine pouch and snus category will continue to grow for the foreseeable future and as such the company will continue to focus on this category. Haypp Group targets to reach net sales of at least SEK 5 billion by 2025, predominantly through organic growth.

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Subscribe & IR contact

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Niklas Alm
+46 708-24 40 88
niklas.alm@hayppgroup.com