Markus Lindblad, Head of Communications at Haypp Group, urges Helena Stjerna, Secretary General of the organization Non-Smoking Generation, not to focus “on taste regulations and marketing bans”. In a debate article in Dagens Opinion, Markus Lindblad responds to Helena Stjerna’s argument in an article about influencers and snus. In the article, Helena Stjerna expresses her concern about new types of products and their use. Markus Lindblad, however, believes that NSG gets lost in its criticism.
Full article (in Swedish) here