Nicotine pouches – the new trend

Head of Communications Markus Lindblad was interviewed by Swedish Public Radio P4 about the increase in nicotine pouches in 2020. The increase is now 250 percent, and every third can that is sold by Snusbolaget is a can of nicotine pouches. This means that Sweden’s largest retailer of nicotine pouches is Snusbolaget and that the world’s largest retailer of nicotine portions is Haypp Group. Interview (in swedish) here
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