Media & News

NSG:s lobbying are not improving public health

Markus Lindblad in Dagens Opinion February 2021

Markus Lindblad, Head of Communications at Haypp Group, urges Helena Stjerna, Secretary General of the organization Non-Smoking Generation, not to focus “on taste regulations and marketing bans”. In a debate article in Dagens Opinion, Markus Lindblad responds to Helena Stjerna’s […]

Safe terms for snus and nicotine portions

Health perspective in regulations

Introduce a separate regulation for nicotine portions regarding production, content, control and, for example, tax, based on the risk of injury from a health perspective. This is the call from Markus Lindblad, Head of Communications at Haypp Group, in a […]

The revolution of sustainable cans

Snuskung och Haypp i DI

Article in Dagens Industri about Haypp’s cooperation with manufacturers of sustainable cans. The article highlights STNP:s new cans which was recently launched on Also mentioned are the conversion in production by Swedish Match and Swedsnus. Full article (in Swedish) […]

Innovation before taxation

Innovation before taxation

Markus Lindblad, head of sustainability at Haypp Group is one of the authors of a debate article in Aktuell Hållbarhet, Sweden’s leading newspaper on the environment and sustainability, regarding the future of sustainable cans. Tax as a means of pressure […]

Nicotine pouches – the new trend

Interview with Swedish Public Radio

Head of Communications Markus Lindblad was interviewed by Swedish Public Radio P4 about the increase in nicotine pouches in 2020. The increase is now 250 percent, and every third can that is sold by Snusbolaget is a can of nicotine […]

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